Curriculum End Points
Year 9;
Pupils will be able to:
- Understand how to target a market
- Understand what makes a product or service financially viable
- Understand product development
- Understand how to attract and retain customer
- Understand factors for consideration when starting up a business
- Understand different functional activities needed to support a business start-up.
Year 10;
Pupils will be able to:
- Identify the customer profile for a business challenge
- Be able to complete market research to aid decisions relating to the business challenge
- Be able to develop a design proposal for a business challenge
- Be able to review whether a business proposal is viable
Year 11;
Pupils will be able to:
- Develop a brand identity and promotional plan to target a customer profile
- Be able to plan a pitch for a proposal
- Be able to pitch a proposal to an audience
- Be able to review the strengths and weaknesses of a proposal and pitch.
Year 12;
Pupils will be able to:
- Understand different types of business and objectives
- Understand how functional areas work
- Understand the effect of organisational structures on how businesses operate
- Be able to check the financial health of businesses
- Understand the relationship between businesses and stakeholders
- Understand why businesses plan
- Understand protocols to be followed
- Understand factors when arranging meetings
- Be able to use business documents
- Understand how to prioritise tasks.
Year 13;
Pupils will be able to:
- Understand factors to take into account when making decisions
- Be able to use financial data to inform decisions
- Understand how human resource information informs decisions
- Understand who customers are and their importance
- Understand how to communicate with customers
- Be able to establish rapport through verbal and non verbal communication
- Be able to convey message for business purposes
- Know the constraints when sharing and storing communication
- Understand the importance of motivation in a business setting and suggest recommendations to improve the morale in a given business scenario
- Understand the role of training and development in a business case.